{"id":1674,"date":"2026-03-19T14:47:05","date_gmt":"2026-03-19T14:47:05","guid":{"rendered":"https:\/\/livenation254.com\/?p=1674"},"modified":"2026-03-19T14:47:05","modified_gmt":"2026-03-19T14:47:05","slug":"ndegwa-unveils-new-m-pesa-privacy-shield-as-safaricom-tightens-grip-on-customer-data-exposure","status":"publish","type":"post","link":"https:\/\/livenation254.com\/?p=1674","title":{"rendered":"Ndegwa Unveils New M-PESA Privacy Shield as Safaricom Tightens Grip on Customer Data Exposure\u201d"},"content":{"rendered":"<p>\u201c<strong><em>Ndegwa Unveils New M-PESA Privacy Shield as Safaricom Tightens Grip on Customer Data Exposure\u201d<\/em><\/strong><\/p>\n<p><em><strong>By News Desk<\/strong><\/em><\/p>\n<p><a href=\"https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931410605.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-1686\" src=\"https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931410605-300x191.jpg\" alt=\"\" width=\"300\" height=\"191\" srcset=\"https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931410605-300x191.jpg 300w, https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931410605-1024x651.jpg 1024w, https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931410605-768x488.jpg 768w, https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931410605-1536x976.jpg 1536w, https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931410605.jpg 2048w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>Safaricom PLC Chief Executive Officer, Peter Ndegwa, has reaffirmed the company\u2019s commitment to customer privacy, describing trust as the cornerstone of every financial journey powered by M-PESA.<\/p>\n<p><a href=\"https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931399347.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-1687\" src=\"https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931399347-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931399347-300x200.jpg 300w, https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931399347-1024x683.jpg 1024w, https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931399347-768x512.jpg 768w, https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931399347-1536x1024.jpg 1536w, https:\/\/livenation254.com\/wp-content\/uploads\/2026\/03\/FB_IMG_1773931399347.jpg 2048w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<blockquote>\n<ul>\n<li><span style=\"color: #ff0000;\">Speaking during the Data Minimization Media Briefing held earlier today, Ndegwa expressed strong confidence in the latest enhancements to the M-PESA platform, noting that the new measures mark a significant milestone in safeguarding customer information.<\/span><br \/>\n\u201cTrust is the foundation of every financial journey we empower. Today marks an important step in strengthening how we protect our customers on M-PESA,\u201d said Ndegwa.<br \/>\nThe new update introduces a data minimization approach, ensuring that only essential information is visible during transactions. This move is expected to give millions of Kenyans greater control over their personal data while maintaining the seamless and efficient experience M-PESA is known for.<\/li>\n<\/ul>\n<p>According to Safaricom, the initiative is deliberately designed to reduce exposure to fraud, curb unwanted contact, and enhance overall transaction security across the platform, which processes millions of transactions daily.<br \/>\nNdegwa emphasized that the development goes beyond a routine system upgrade, positioning it as a strategic step toward reinforcing consumer confidence in digital financial services.<\/p>\n<p>\u201cThis is more than a feature update; it is a reaffirmation of our core purpose. We are committed to putting customer privacy first and continuously improving the safety of the M-PESA ecosystem,\u201d he added.<\/p><\/blockquote>\n<p>As digital transactions continue to grow across Kenya, Safaricom\u2019s latest move signals a proactive shift toward stronger data protection standards, setting a new benchmark for mobile financial services in the region.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cNdegwa Unveils New M-PESA Privacy Shield as Safaricom Tightens Grip on Customer Data Exposure\u201d By News Desk Safaricom PLC Chief Executive Officer, Peter Ndegwa, has&hellip; <\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34,30],"tags":[],"class_list":["post-1674","post","type-post","status-publish","format-standard","hentry","category-corporate-news","category-latest-updates"],"_links":{"self":[{"href":"https:\/\/livenation254.com\/index.php?rest_route=\/wp\/v2\/posts\/1674","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/livenation254.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/livenation254.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/livenation254.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/livenation254.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1674"}],"version-history":[{"count":1,"href":"https:\/\/livenation254.com\/index.php?rest_route=\/wp\/v2\/posts\/1674\/revisions"}],"predecessor-version":[{"id":1688,"href":"https:\/\/livenation254.com\/index.php?rest_route=\/wp\/v2\/posts\/1674\/revisions\/1688"}],"wp:attachment":[{"href":"https:\/\/livenation254.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1674"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/livenation254.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1674"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/livenation254.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1674"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}